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	<title>Comments on: Massage Envy</title>
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	<description>Exporations in the Theory and Practice of Massage</description>
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		<title>By: Jim</title>
		<link>http://thebodyworker.com/massage_blog/massage-envy/comment-page-1/#comment-198</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Mon, 23 Apr 2007 17:15:40 +0000</pubDate>
		<guid isPermaLink="false">http://thebodyworker.com/massage_blog/massage-envy/#comment-198</guid>
		<description>Massage Envy is like Wal-Mart.  They hire people for less and they sell for less.  However, you wouldn&#039;t shop for luxury items at Wal-Mart and you definitely don&#039;t receive your best massages at Massage Envy.

I have been in for 3 massages at Massage Envys in the last few months and they were all substandard.  The massage connoisseur will never be satisfied there.

Assuming that my analogy is correct, Wal-Mart has a distinct advantage over Massage Envy.  At least at Wal-Mart, you can buy the same name brand products that other retailers sell for less.  The quality is the same.  At Massage Envy, youâ€™re paying less, but youâ€™re also receiving far less in quality.</description>
		<content:encoded><![CDATA[<p>Massage Envy is like Wal-Mart.  They hire people for less and they sell for less.  However, you wouldn&#8217;t shop for luxury items at Wal-Mart and you definitely don&#8217;t receive your best massages at Massage Envy.</p>
<p>I have been in for 3 massages at Massage Envys in the last few months and they were all substandard.  The massage connoisseur will never be satisfied there.</p>
<p>Assuming that my analogy is correct, Wal-Mart has a distinct advantage over Massage Envy.  At least at Wal-Mart, you can buy the same name brand products that other retailers sell for less.  The quality is the same.  At Massage Envy, youâ€™re paying less, but youâ€™re also receiving far less in quality.</p>
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		<title>By: Alec Kemp</title>
		<link>http://thebodyworker.com/massage_blog/massage-envy/comment-page-1/#comment-196</link>
		<dc:creator>Alec Kemp</dc:creator>
		<pubDate>Fri, 20 Apr 2007 10:03:17 +0000</pubDate>
		<guid isPermaLink="false">http://thebodyworker.com/massage_blog/massage-envy/#comment-196</guid>
		<description>My experience is that people who have never had a massage, often think of it as a treat, however those who do have them on a regular basis realise the benefit of it.  I had a community nurse who came to me once a month for some years until she moved from the area.  She said to me that it was not a luxury for her to have a massage, it was a  necessity.  It was regular massages that kept her going in a very stressful job.</description>
		<content:encoded><![CDATA[<p>My experience is that people who have never had a massage, often think of it as a treat, however those who do have them on a regular basis realise the benefit of it.  I had a community nurse who came to me once a month for some years until she moved from the area.  She said to me that it was not a luxury for her to have a massage, it was a  necessity.  It was regular massages that kept her going in a very stressful job.</p>
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		<title>By: Lizz Pugh, LMT</title>
		<link>http://thebodyworker.com/massage_blog/massage-envy/comment-page-1/#comment-197</link>
		<dc:creator>Lizz Pugh, LMT</dc:creator>
		<pubDate>Wed, 18 Apr 2007 19:22:07 +0000</pubDate>
		<guid isPermaLink="false">http://thebodyworker.com/massage_blog/massage-envy/#comment-197</guid>
		<description>I&#039;m a massage therapist in Sarasota, Fl. One of the best books that I read was tailored to service-based businesses. I&#039;ll have to find the title again. It really emphasized that we are not in competition with each other. We&#039;re in competition with the consumer--we need to convince them not that therapist A is better than therapist B or spa A versus spa B, but that they need a massage in the first place. Why should they pay $70/hour when they can ask their husband to give them a backrub? Or why go through a series of treatments when the heating pad and a handy pain killer can do the trick? I&#039;m glad that there are people out there who aren&#039;t panicking about places like this and realize the value of mass exposure to massage.</description>
		<content:encoded><![CDATA[<p>I&#8217;m a massage therapist in Sarasota, Fl. One of the best books that I read was tailored to service-based businesses. I&#8217;ll have to find the title again. It really emphasized that we are not in competition with each other. We&#8217;re in competition with the consumer&#8211;we need to convince them not that therapist A is better than therapist B or spa A versus spa B, but that they need a massage in the first place. Why should they pay $70/hour when they can ask their husband to give them a backrub? Or why go through a series of treatments when the heating pad and a handy pain killer can do the trick? I&#8217;m glad that there are people out there who aren&#8217;t panicking about places like this and realize the value of mass exposure to massage.</p>
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